Author Archive

Email Dies, Texts Get Read

Email Dies, Texts Get Read

Mobile Marketing: Email dies, texts get read Compliments to http://www.punchkickinteractive.com/ for their comments on how to do this right. Mobile phones are a very personal part of our lives—more so than email—and there are a number of best practices that should be adhered to when implementing an SMS campaign. GAINING SUBSCRIBERS All advertising and promotional material must clearly indicate if the service is a subscription service rather than a one-time

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Why The Inmates Wore Pink

Why The Inmates Wore Pink

Sherrif Joe’s budget went from $18MM to $3MM & the inmates wear pink I LOVE this method. Reward behavior with appropriate rewards: SHERIFF JOE IS AT IT AGAIN! You all remember Sheriff Joe Arpaio of Arizona , who painted the jail cells pink and made the inmates wear pink prison garb. Well….. SHERIFF JOE IS AT IT AGAIN! Oh, there’s MUCH more to know about Sheriff Joe! Maricopa County was

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